Selected Pitch

Gorrilaz - '19200' (soulchild remix)

The music video pitch by Beth Cooper for this track included these ideas:

Initial Ideas for 19/2000 (Soulchild Remix) Gorillaz 

Music Video

- Concept music video

• Opening shots being at a house party, the morning after. Exposition into the lifestyle - empty alcohol bottles, cigarette packets, people asleep on the floor etc.
• The music builds in with either alarm or his phone ringing. - Male lead sits up in bed - answers phone and brief conversation of "yeaah I'll be there.' 
• Then following of him going out of the house, walking down the street and meets a friend
• They then get in a car and various shots of them driving. Pick up a generator and pack up the car
• Elliptical editing. Shots of wooded area and flash lights, sudden floodlight/strobe lighting and people dancing.
• Male lead is behind decks, various shots of him and people around. 
• Fades out on vinyl spinning on deck. 

I chose this pitch as the one to use for my coursework because the genre will be an interesting one to work with, and there are many clear conventions which we can work with.

I like the conceptual idea of her pitch, i also think there is scope to produce a video with a wide variety of interesting shots.


The Soulchild remix became a popular track after being featured on an 'Ice Breakers' advert and also on EA Sports FIFA Football 2002.