Snoop Dogg - 'Sensual Seduction'

This video is unusual because they've taken elements of the older style of music video's from the 70's and used images which look as though they have been filmed with an old camera, as the pictures far less clear than today's high definition videos. 

They have then mixed that with the style of video we would be used to seeing from Snoop Dogg's more recent videos, featuring semi-dressed women to appeal to a male audience.

Snoop Dogg's target audience and fan base would be young males ages 15 - 35, most probably of black origin, and it is clear they have tapped into that audience with this video, using an all black cast of young females.

The video its self could have been produced quite cheaply as the visuals have been edited in such an old fashioned way. However aspects such as costume and props, which again fit with this theme of the 70's era suggest a higher budget.

The video has been compared to 70's porn [by FHM magazine] which, by using Goodwin's theory we can suggest that the lyrics have been matched to the visuals, as the lyrics are based entirely on sexual activity.

Snoop's character in the video may also show some intertextual reference to his character 'Huggy Bear' in the remake of 'Starsky and Hutch' set in 1974.

This track is different to Snoop Dogg's usual music which is much faster rap than this, it may be for this reason that he has gone for an old fashioned style of video to highlight the difference, as his other music video's focus more on the modern style of Rap eg, cars, bling etc. this contrasts with that.

The artist is the focal point of most of the video, the rest focusing on the females and the old fashioned CGI, this is typical of solo artists as they're selling only themselves to their audience.